October 10th, 2023
Leveling up Expertise
At Catena Media, leveling up our professional knowledge base and expertise is part of our DNA. Whether our team is attending industry-focused events or educational conferences, we like to celebrate every learning opportunity as a success!
Just ask Gianfranco Capozzi, Head of Esports and Growth, who was recently selected to attend the DigitalEU Study Visit for Journalists and Content Creators at the European Commission’s Directorate-General for Communications, Networks, Content and Technology, also known as DG Connect.
The Study Visit
The DigitalEU event was held on September 19th and 20th, 2023, in Brussels, Belgium, and focused on crucial topics such as artificial intelligence, cybersecurity, and new European regulations for digital platforms - specifically the Digital Markets Act (DMA) and the Digital Services Act (DSA).
Gianfranco describes his experience stating, “I would say the event was inspirational. Not only because the technology and digital experts from the European Commission displayed strong enthusiasm and eagerness for innovation but also because of the opportunity to network and share ideas and experiences with other journalists and content creators. It was truly an inspirational experience, filled with abundant energy and positive vibes."
Using the knowledge for Esports
Opportunities like this allow our team to grow and build on their expertise. For Gianfranco, this newly gained knowledge will help him drive success in the Esports division. For those unfamiliar with Esports, it can be defined as organized competitive video gaming that primarily involves individuals or teams competing in tournaments for cash prizes. With young generations growing up with gaming as part of their everyday life, esports will continue to grow in popularity and become mainstream.
At Catena Media, the Esports division is an avenue for Catena Media's brands to reach the world of esports and competitive gaming through new media, content production, and strategic partnerships. With a global focus and a multi-disciplinary team, the Esports team is always working on new and exciting projects with niche audiences.
Gianfranco adds, "Since our Esports market segment aligns perfectly with the target of Millennials and Generation Z, I find the information received during the study visit highly relevant for us at Catena Media. The idea is not only to capitalize on the lessons and insights gained but to implement them in our current activities and in the set of new initiatives we are deploying for Esports and Growth projects."
Innovation and Growth
Gianfranco is thankful for the opportunity to connect and learn more with professional peers. He adds, “I would like to express my gratitude for participating in this DG Connect initiative. Seeing my path intersect with tech journalists, content creators, and influencers from all over Europe - from diverse backgrounds - while discussing cutting-edge and crucial topics of today. It was a truly unique, highly informative, and rewarding experience.”
Innovation and finding new ways to turn creative ideas into valuable realities are engrained in Catena Media’s values. It is part of what makes Catena Media such a great culture and place to work!