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A leading affiliate in stable and regulated markets

Catena Media is a leading provider of high-value leads for operators of online casino and sports betting platforms in North America, and selected markets in Asia-Pacific and Latin America. We focus on regulated markets that demonstrate stronger predictability and clear requirements for compliance, enabling sustained value creation over time. Our growth story is poised to unfold further as we expand more broadly across these regions and deepen our penetration of national and regional markets.

Catena Media is ready to grow

Casino

In the online casino gaming segment, we provide attractive and informed content, insight and offers that connect people interested in slots, poker, blackjack and other casino games with selected platform operators.

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Sports betting

Our online sports betting content delivers information on sports teams, individuals, and fixtures to inform and guide sports, fantasy sports and esports betting enthusiasts towards the right offers from online operators.

OUR PRIMARY MARKETS

Catena Media has a strong position across all core markets, where North America constitutes our primary focus. The industry data monitor Eilers & Krejcik projects that the US online sports betting and casino sector will generate USD 14.9 billion in gross revenue in 2023, rising to USD 27.1 billion by 2027. In addition to the US and Canada, we also have a sizeable presence in Japan, along with on-the-ground readiness for emergent opportunities in Latin America.

Market penetration in North America

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The charts above display the current percentages of the total adult population based on management’s assessment (for Canada, only Ontario) in North America with access to legalised online sports betting or casino. These figures highlight the substantial untapped potential in the market, as many states have yet to legalise these activities, indicating significant long-term growth opportunities.

 

 

Projected US online gross gaming revenue 2023-2027

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Data from Eilers & Krejcik Gaming Estimates January 2023. Projections in 2023 USD.

 

A GROWING FOOTPRINT IN NORTH AMERICA

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North America

The United States and Canada have grown rapidly in recent years to become our largest market. Almost half of all US states have legalised online sports betting and a smaller number also regulate casino gaming. We provide content for sports bettors and casino and poker players in numerous states – from Michigan to New Jersey, New York to Pennsylvania and Ohio to Arizona. In 2022, Ontario became the first Canadian province to legalise both online sports betting and casino gaming. The potential for future growth is clear given that California, Texas and Florida – the three most populous US states – have yet to approve online sports betting or casino gaming.

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Asia

Catena Media's primary focus in Asia is Japan, a market with significant growth potential. We are actively developing our market-specific expertise to capitalise on the opportunities in this country, with a primary focus on casino gaming. We have also launched sports betting in Japan and established a presence in esports, a new and exciting market segment with high potential. We are committed to expanding our presence in Japan and other Asian markets and to profiting from future growth opportunities.

 

Latin America

In Latin America we are steadily building a strong portfolio of brand assets, with close to 20 live websites. These are primarily in Brazil and other regulated markets including Colombia and Argentina. We are moving forward especially in performance marketing with a focus on sports betting, and are seeing aggressive growth in traffic. Investments are continuing in order to unlock the substantial growth potential we see ahead.

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Our STrategy

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