July 11th, 2023
10 Questions with Catena Media – Manuel Castiarena : Latin America
Welcome to our new feature, "10 Questions with Catena Media"
Every month we will interview a team member to highlight his expertise and share a bit more about who we are. Manuel Castiarena, Regional Manager (LATAM), speaks about the Latin America market for this first edition.
When you think of Latin America, what comes to mind? Catena Media would say, “Growth!”
Latin America comprises 33 countries with a population of over 600 million. For Manuel Castiarena, Regional Manager for Latin America at Catena Media, the future has never been brighter!
Manuel has over 18 years of experience Igaming industry and knows the potential in Latin America. He adds, “Catena Media's involvement in Latin America will be a long-term and profitable business for the company as it grows a portfolio of compliant products, which we think have the best potential.”
Being a thought leader in the industry, Catena Media attends many conferences on a global scale. In April 2023, Manuel presented at SAGSE, a regional trade show in Buenos Aires, Argentina. His presentation, “How to Create a Successful Affiliate Programme,” highlighted and informed the audience about affiliation and how to get the best results with specific promotions and incentives. The presentation was well attended and received.
The Catena Media Team is working hard and focusing on strategy. Manuel adds, “We can help operators by leveraging not just our products with top converting keywords and high-authority website, but also with the long-term support for new and global brands.
Stay tuned as the Catena Media team builds out the Latin America strategy and continues to be the preferred choice and leading affiliate marketing partner for online sports betting and casino operators.
Watch the full interview with Manuel Castiarena, Regional Manager for Latin America at Catena Media HERE